Analogique

N°1

This campaign was my final project at the advertising academy in Vienna. The goal was to create a campaign from A to Z for a client we were allowed to chose ourselves. I decided to work with a small music label from Vienna, that was founded during covid - which of course was extremely challenging for them, since cultural events were banned. I created Analoguques brand guidelines, their corporate design as well as an instagram strategy - the three words I had in mind for it, were:

• loud
• graphic
• young

We printet the posters as well as the shirts and sold them for a small price at "Analogique events". To this day I continue to work with the label on various projects and am really happy to be part of such a intercultural and open-minded team.